They may not be the most powerful Android phones on the market, but the Google Pixels have a "something" that makes them unique. Maybe it's that spectacular performance thanks to the stock Android or maybe it's its outstanding photographic section, but what there is no doubt is that Google phones are one of the best options when it comes to betting on an Android terminal.
Now, we have always talked about the advantages of the Pixel (which are not few) but when it comes to that, Google's smartphones are hitting sales. Not surprisingly, how many Pixels have you seen on the street? Why aren't people buying Pixel devices? What is the Mountain View company doing wrong?
Why don't people buy Pixel phones?
The Pixel 6 series would come made up of two versions: Pixel 6 and Pixel 6 Pro.
We've always defended Google Pixel phones as big buys when it comes to acquiring a new mobile device. Not just for its performance and great camera, but also to have an unprecedented update policy.
Despite all this, Google doesn't sell. You just have to ask friends and family, or just go out. Nobody has a Google Pixel. On the contrary, brands like iPhone, Samsung and Xiaomi are invading people's pockets. If Google Pixels are this good, why aren't they selling?
Google is one of the most important technology companies in the world, that is, due to the lack of means it will not be. Now, if we compare the advertising that Google makes of its products with that made by other companies such as Apple or Samsung, the difference is really noticeable.
We all remember Apple or Samsung marketing campaigns or TV ads, but how many of you remember a google ad?
The Pixel 5 is not officially sold in Spain
As reported in Wired, Google invested up to £ 2016 million in advertising in the UK in 40. Apple and Samsung up to four or five times more. When it comes to advertising on TV alone, Google spent around £ 14 million, while Apple spent £ 75 million and Samsung spent £ 124 million. Normal after people have wagered on these latter terminals.
In addition, experts believe that Google does not care about the sales of its terminals. Google's business is not the hardware, but its advertising revenue model. In order for the Pixels to be more attractive to the company, analysts say the prices of these should be lower, something like when it launched its Nexus 5.
In short, Pixels are great phones but only of interest to experienced users. Because Google and advertising don't get along very well - just see the disastrous publicity of new services like Stadia - so if Google wants to take its future Pixel 6 seriously, it has to do a couple of things, on the one hand, invest more. in advertising and on the other hand, don't limit its launch to certain markets like it did with the Pixel 5.
