What do I need to promote Instagram posts?
Although the process is simple, users have to meet some requirements that make their promotion possible. Starting with the fact that the first thing is to have an account on Instagram and another account on Facebook, knowing that you can create or create a Facebook account from your PC. Since the publication will be linked to this social network. Now, the exact requirements are as follows:
- Create an Instagram profile for businesses
- This profile must be linked to a fan page on Facebook
- The user must be a Facebook page administrator. Remember that it will be linked to Instagram.
You can also link a Facebook page to your Instagram account if you had one previously.
How do I get these requirements?
These requirements are easily achieved, as when a new account is created on Instagram, a personal page will also be created by default. Now, how do you get a company profile on Instagram: To do this, you need to do the following:
- Find the settings of Instagram ITA
- click on "bill"
- Then select where it says "Change to professional account"
- As soon as you have done this step, Instagram will ask you to connect the profile with the Facebook fan page
- Once there, you need to complete all the data of your professional profile on Instagram. Keeping in mind that it is important to emphasize the most obvious and outstanding details of your business.
Likewise, Instagram currently has two important features. Since the hashtag can be included in the profile information, this causes your post to be linked to other posts that contain the same hashtag.
Another feature is that can be linked to other Instagram accounts. To do this, put "@" followed by the username.
How to Promote Facebook Linked Instagram Posts?
Once you know the requirements and get them, the steps to promote your posts on Instagram will be much easier. Here we will tell you how to do it:
- First we open the Instagram application
- Select the post in question, which is what you want to promote
- Click on the button "Promote" located at the bottom right of the post.
- Then add and follow the instructions provided by the application.
- Next you have to select audience, budget and duration of the campaign
- If this is your first time promoting a post on Instagram, you have to configure the payment method, and if Instagram does not allow it, you should know that it is also possible to add a payment method on Instagram if it does not accept my card.
- Remember that since your account has been linked to Facebook, the possible options for making the payment will automatically appear.
- Select the account with which you want to make the payment, and Done!
Note that the statistics can be followed by the Instagram application or even by the Facebook ad manager.
Tips for promoting your posts on Instagram
It is important that you take into account some relevant details when promoting a post on Instagram:
- The image: The most important thing in this type of publication is the image. It should not contain more than 20% text on the image surface. Otherwise, you run the risk of not being able to promote it or to have a lower range.
- The text: the text should preferably be short and catchy. This will grab users' attention more.
- Don't promote for free: Although it is the simplest method, it is not the most reliable. It is advisable to promote and do optimal segmentation so that the cost is more feasible.
By following each of these tips, your promotion will be broader and your success will be unexpected.
Finally, we hope this post was helpful to you, however we would like to hear from you Do you know of another method to promote your publications on Instagram? Do you find these tips useful? Leave us your answers in the comments.
